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Make a Difference 2019

Responsible business and giving back to the community

Courtnee Kyle

Corporate Social Responsibility and Communications Manager, TSB

Responsible Business at TSB is built around four pillars – customers, colleagues, community and environment.


Permanent TSB is one of Ireland’s oldest financial institutions and has been in operation, in one form or another, for more than 200 years. Responsible Business plays a fundamental role in enabling us to build on our long tradition, ultimately defining who we are as an organisation and the corporate culture that sets us apart. Responsible Business at the Bank is built around four pillars – Customers, Colleagues, Community and Environment – for which the following overarching objectives have been set:

  • Developing quality products that matter most to customers, meet their financial needs and deliver fair outcomes that set the business apart.
  • Creating a positive work environment for colleagues by creating a diverse, inclusive and supportive working environment where people feel engaged and valued and are given the tools they require to be the very best they can be.
  • Having a positive and meaningful impact on the communities in which we live and work.
  • Minimising the impact of the business on the natural environment by reducing environmental footprint.

Committing to having a positive and meaningful impact – The Permanent TSB Community Fund

In November 2019, the Bank was delighted to announce the launch of a new community giving programme – The Permanent TSB Community Fund.

This initiative supports local communities by providing funding to community organisations that are having a positive and meaningful impact on the ground and who are working hard to make a difference.

The Community Fund will operate in regions across Ireland providing €100,000 in funding, which will be shared across five local charities – chosen by the general public. Ireland will have their say and vote for the organisations they want to see the Bank support.

Voting closes on Friday, 20 December and can be done online by visiting permanenttsb.ie/ResponsibleBusiness

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